'Viaweb is the fastest, easiest way to open an online store'

Legal Name
Viaweb Inc.
July 1995
June 1998
Birth Place
Cambridge, Massachusetts, United States of America


The company was started in July 1995 by Paul Graham, Robert Morris, and Trevor Blackwell. Viaweb is the first known application service provider, providing turnkey online stores as a service on the internet. In 1998, Yahoo! Inc. bought Viaweb for 455,000 shares of Yahoo! stock, valued at about $49 million, and renamed it Yahoo! Store. Viaweb's example has been influential in Silicon Valley's entrepreneurial culture, largely due to Graham's widely read essays and his subsequent career as a successful venture capitalist.

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