StartUp is a podcast series about what it’s really like to get a business off the ground. In Season 1, Alex Blumberg told the story of launching this business, Gimlet Media, a podcast network. In Season 2, Lisa Chow joined Alex to follow an entirely new company: a company called Dating Ring, founded by two women in their 20s, outsiders in the male-dominated world of Silicon Valley. In Season 3, we’re trying something new. Rather than following one company over many episodes, we’re telling stories about many companies. We’ll follow prisoners, tailors, smugglers, and tech geeks. And these founders all have something in common: their companies are stuck, and they know they need to make a big change. But they have no idea what to change, or whether it will bring the end of the company, or a whole new beginning.