Launch a contest on social networks and in your stores to get new customers and create buzz. Run a photo submission contest in facebook, on your web site, or in stores using Instagram. Run a contest where people play branded casual games and earn points to win prizes. Photo submission contests are the newest way to engage current and future customers. In order to enter the contest, people take pictures of whatever you tell them to. For example pictures that promote your brand, a specific product, or a cause you support. These pictures then get shared with their friends because they're using a mobile social network called Instagram to take the pictures. In the process, they're promoting and generating positive buzz about your business.